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Igniting Information

September 30, 2016

Online video ads are one of the fastest-growing ad mediums, far outpacing growth in spending on television and other digital formats. Online video ad viewing is exploding.  Over 35 billion video ads are viewed monthly. 

Video ads provide a level of visual and...

September 23, 2016

It Used to Be

What's the first thing you would do when you think about an important purchase?  You may ask your friends or relatives about the product. Ask them what was their purchase experience like or did the product meet their quality expectations?  That only works...

September 9, 2016

Video content is on the rise. By 2019, video content will be the driving factor behind 85% of search traffic in the US. Whether it’s Snapchat, Instagram, or Facebook, video content on social media is what marketers need to focus on in 2017. Additionally, marketers must...

September 6, 2016

You already know that video is an effective way to make meaningful customer connections, 24/7, but when and where should you include it in your marketing tool bag?

Videos drive results, and with the analytics and reports available, marketers can track results to learn w...

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May 8, 2020